Enjoy the headlines this week in Interactive Media, including advice on syndicating your web series, locating a shifting audience, and of course news about YouTube monetizing content! Have a great week.
IBM Building a TV Remote That Will Auto-Blog For You
Twitter and Facebook from your couch while channel surfing.
Should You Super-Syndicate Your Web Series?
It depends on if you know what Super-Syndicate means. Read on.
TV Audiences Are Growing Older
Where did the 18-49 go?
U.S Online Video Market Soars in July
Here they are! 158 Million users watched 21 Billion videos last month.
What NBC Has Learned About Making Web Content
With four of the six digital Emmy nominations, they must be doing something right.
YouTube Streams First Live Concerts of San Fran's Outside Lands Festival
Why even buy tickets anymore? These things are all going to be online eventually.
Arti-Media Asserts Itself with Ad Insertion
Finds "dead spots" in online video to place ads in. Brilliant!
YouTube to (Finally) Monetize Viral Videos
Creators of popular one-offs can now cash in.
Channels.com Launches "Web Video DVR"
And you'll never miss anything again ever in your life.
Dan Harmon Brings New Media Know-How to Community
Creator of Channel 101 executive produces new series on NBC.
Monday, August 31, 2009
Tuesday, August 25, 2009
The Download - 082409
Top Interactive Media headlines this week include YouTube Star's "The Station", big media networks utilizing social media, and some cautions about holding your breath for "TV Everywhere". Enjoy and have a great week!
YouTube Search-and-Delete Code Makes Money for Rights-Holders
Content owners can now profit from people infringing on their property.
Will There Be an Apple TV Set in Two Years?
Maybe the question is, will there be regular TV's still around in two years?
FLO TV and Rentrak Launch Measurement System for Mobile TV Audience
In hopes of informing sales of advertising time.
YouTube Elite Make Old Tricks Work for The Station
Internet celebs' join forces to compete with main-stream celeb.
56.com Lets Users Charge for Video
Chinese website to have views in the dozens per video.
Fox Asks Fans to Pimp for 'Glee'
Harnessing the power of social media to get people to watch their new show.
YouTube Gets Clips from Cartoon Network and CNN
The Funnies or the news... So YouTube's trying to become the paper?
Mobile Video Phones Surge
More people watching more videos on their phones.
CBS Interactive's Smith: Authentication Not Around the Corner
"TV Everywhere" is going nowhere at the moment.
Lessons to Learn From Felicia Day on Combining Music Videos and Web Series
Don't break into song and dance before reading this.
YouTube Search-and-Delete Code Makes Money for Rights-Holders
Content owners can now profit from people infringing on their property.
Will There Be an Apple TV Set in Two Years?
Maybe the question is, will there be regular TV's still around in two years?
FLO TV and Rentrak Launch Measurement System for Mobile TV Audience
In hopes of informing sales of advertising time.
YouTube Elite Make Old Tricks Work for The Station
Internet celebs' join forces to compete with main-stream celeb.
56.com Lets Users Charge for Video
Chinese website to have views in the dozens per video.
Fox Asks Fans to Pimp for 'Glee'
Harnessing the power of social media to get people to watch their new show.
YouTube Gets Clips from Cartoon Network and CNN
The Funnies or the news... So YouTube's trying to become the paper?
Mobile Video Phones Surge
More people watching more videos on their phones.
CBS Interactive's Smith: Authentication Not Around the Corner
"TV Everywhere" is going nowhere at the moment.
Lessons to Learn From Felicia Day on Combining Music Videos and Web Series
Don't break into song and dance before reading this.
Monday, August 17, 2009
The Download - 081709
Dropping some interactive media knowledge on you this week. Some good write-ups asking important questions, a surprise move by a big media company, and Ghostbusters free on YouTube! Enjoy!
Surge In U.S. Online Viewing in June Due to Big News Stories
Michael Jackson and the Iranian Elections bring online viewing to a record high.
Qik for iPhone 3GS - Records First, Uploads Next
iPhone App doesn't livestream but lets you upload videos from your phone.
Online Video Ads Are Creative Conundrum
An interesting interview on interactivity in online advertising, among other things.
YouTube Premiere of Ghostbusters
YouTube's continued effort to emphasize premium content.
Mac TV Tuner Roundup: Eight Tuners to Tap Into Your TV
Watch TV on your computer? What a novel idea!
Do Consumers Really Want to Pay for Media?
Good question. NewTeeVee's Daniel Taylor attempts to answer it.
The Online Video Advertising Picture Clears Up
And it's not necessarily a pretty one.
Megawoosh Waterslide Viral: How It Was Really Done
Turns out it was a staged hoax by Microsoft. Who would have thought they could pull it off?
In UK, TV Companies Beat Web Companies On Their Turf
Will America follow suit?
NBC Taps Facebook (Not Hulu) for Community Premiere
Interesting move. Be sure to give NBC a poke in approval.
Surge In U.S. Online Viewing in June Due to Big News Stories
Michael Jackson and the Iranian Elections bring online viewing to a record high.
Qik for iPhone 3GS - Records First, Uploads Next
iPhone App doesn't livestream but lets you upload videos from your phone.
Online Video Ads Are Creative Conundrum
An interesting interview on interactivity in online advertising, among other things.
YouTube Premiere of Ghostbusters
YouTube's continued effort to emphasize premium content.
Mac TV Tuner Roundup: Eight Tuners to Tap Into Your TV
Watch TV on your computer? What a novel idea!
Do Consumers Really Want to Pay for Media?
Good question. NewTeeVee's Daniel Taylor attempts to answer it.
The Online Video Advertising Picture Clears Up
And it's not necessarily a pretty one.
Megawoosh Waterslide Viral: How It Was Really Done
Turns out it was a staged hoax by Microsoft. Who would have thought they could pull it off?
In UK, TV Companies Beat Web Companies On Their Turf
Will America follow suit?
NBC Taps Facebook (Not Hulu) for Community Premiere
Interesting move. Be sure to give NBC a poke in approval.
Monday, August 10, 2009
The Download - 081009
Though by most reports online video watching is up, New Media people on all fronts are still rethinking this whole "how to make money" thing. Enjoy this week's headlines in Interactive Media!
Dr. Horrible: the Best of Worst Thing to Happen to Web Video?
Rethinking a classic.
First Live Concert Streamed on the iPhone
Why actually go anymore?
How Many Ads Will Net Viewers Watch?
Depends on if there are kittens in them or not.
Employees Watching Videos Online on the Company Dime
Employees also do not like working Sundays, and enjoy raises.
TV/Movie Streaming Increases Drastically in Past Six Months
So that's why the economy is so sluggish.
Promoted Videos now appearing on Partner watch pages on YouTube
Similar to Google's Adsense, this is a step towards monetizing YouTube's content.
188M Online Video Viewers in 2013
This is of course assuming the Mayan calendar is incorrect.
Now on YouTube, Local News
Using the new News Year You feature, find out what's going down in your hometown.
WGA West will represent CBS New Media Writers
A step in the... write... direction for New Media scribes. Sorry for that.
ZuiTube is YouTube for Kids
Some G Rated online content.
Dr. Horrible: the Best of Worst Thing to Happen to Web Video?
Rethinking a classic.
First Live Concert Streamed on the iPhone
Why actually go anymore?
How Many Ads Will Net Viewers Watch?
Depends on if there are kittens in them or not.
Employees Watching Videos Online on the Company Dime
Employees also do not like working Sundays, and enjoy raises.
TV/Movie Streaming Increases Drastically in Past Six Months
So that's why the economy is so sluggish.
Promoted Videos now appearing on Partner watch pages on YouTube
Similar to Google's Adsense, this is a step towards monetizing YouTube's content.
188M Online Video Viewers in 2013
This is of course assuming the Mayan calendar is incorrect.
Now on YouTube, Local News
Using the new News Year You feature, find out what's going down in your hometown.
WGA West will represent CBS New Media Writers
A step in the... write... direction for New Media scribes. Sorry for that.
ZuiTube is YouTube for Kids
Some G Rated online content.
Monday, August 3, 2009
The Download - 080309
Interactive Media headlines this week focus a lot on advertising and monetizing new media content. Some interesting developments and reads!
YouTube, Others Jump Into VivaKi's 'Pool'
You'd think they'd like to consult the web's largest video sharing site on standardizing video ad formats sooner.
Disney's Iger on Authentication: "We Should Get Paid Appropriately"
CEO of Disney still worried about that whole "making money" thing. Psh.
12 Seconds Launches iPhone App
The Twitter of mobile video!
Web, TV projects are equal at ITVFest
Internet and TV series face off head to head. It's like Ali vs. Frazier!
How Do You Turn a YouTube Phenomenon Into a Community (and a Company?)
NewTeeVee's Liz Gannes references Parkour, but hopefully some larger lessons can be drawn from this.
Viral video boosts Chris Brown
The JK Wedding video catapults the year old song into iTunes' Top 10. Cue a million "guerilla marketing" viral videos from record execs trying to boost sales.
Brightroll Adjusts Pay for Partly-Watched Video ads
Advertisers only pay if viewer watches the entire clip, which means advertisers haven't made a dime off of us yet.
YouTube Introduces FreeWheel To Partners
Partners can now serve their own ads into their videos.
Will Celebs Ruin Web Video for the Rest of Us?
Or are we ruining web video for celebs?
YouTube Can Reach Profitability Soon
It wouldn't be The Download if there wasn't at least one link to an article reminding us YouTube can be profitable.
YouTube, Others Jump Into VivaKi's 'Pool'
You'd think they'd like to consult the web's largest video sharing site on standardizing video ad formats sooner.
Disney's Iger on Authentication: "We Should Get Paid Appropriately"
CEO of Disney still worried about that whole "making money" thing. Psh.
12 Seconds Launches iPhone App
The Twitter of mobile video!
Web, TV projects are equal at ITVFest
Internet and TV series face off head to head. It's like Ali vs. Frazier!
How Do You Turn a YouTube Phenomenon Into a Community (and a Company?)
NewTeeVee's Liz Gannes references Parkour, but hopefully some larger lessons can be drawn from this.
Viral video boosts Chris Brown
The JK Wedding video catapults the year old song into iTunes' Top 10. Cue a million "guerilla marketing" viral videos from record execs trying to boost sales.
Brightroll Adjusts Pay for Partly-Watched Video ads
Advertisers only pay if viewer watches the entire clip, which means advertisers haven't made a dime off of us yet.
YouTube Introduces FreeWheel To Partners
Partners can now serve their own ads into their videos.
Will Celebs Ruin Web Video for the Rest of Us?
Or are we ruining web video for celebs?
YouTube Can Reach Profitability Soon
It wouldn't be The Download if there wasn't at least one link to an article reminding us YouTube can be profitable.
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